Nvidia Partners Are Raising Their Prices

Nvidia board partners are reportedly looking to increase the prices of various GeForce RTX products in China. These prices reflect up to a 10% increase in the cost of Nvidia products over American prices and US markets, and they are expected to hit consumers soon.

Nvidia has continued to provide consumers with generation-defining technology and software that pushes technology further into the modern age. Nvidia's wide selection of software, hardware, and other tools allows users the ability to enjoy a wide range of powerful, performance-driven products. Recent innovations from Nvidia have helped usher in some of video gaming's most popular visual features like ray tracing, which has become increasingly standard in modern games. As time goes on, more powerful tools are created, allowing developers to create even more stunning and impressive games. However, as technology advances, so does the cost and price of these products, with Nvidia's partners expected to increase price hikes.

These price increases were revealed in a new report from Chinese Board Channels forums, where it is being reported that Nvidia's GeForce RTX 40 and RTX 30 series of GPUs will see price hikes of up to 10%. Nvidia's China partners like Asus, GALAX, and Colorful have all recently rolled out price increases on several models, including Nvidia's GeForce RTX 4090D. While small, these increases can lead to major effects on the sales and positioning of these products in China, as well as the overall perception of the brands by consumers.

The prices for Nvidia's fleet of products have changed and shifted over the years, with high-end 4080 and 4090 RTX models pushing well beyond the $1,000 mark. However, every card except the GeForce RTX 4090D is now priced somewhere between 5 and 15% lower when compared to its Chinese MSRP counterpart. The RTX 4080 is available through certain channels but is priced 15% above its MSRP. The following lists the expected price hikes on Nvidia products.

The only product