Apple’s Self-Driving Car Could Have Turned Into A Thriving $50 Billion Business, The Same As The Mac And iPad Combined
After a decade, Apple finally laid its self-driving car project to rest while laying off several employees in the process. It was reported that ‘Project Titan,’ the name given to the company’s autonomous vehicle venture, was not commercially viable. Implying that it would have been difficult to compete with Tesla at the price at which the latter’s EVs are being sold at. However, a report states that even if Apple had sold a fraction of the units, it could have turned its car business into a $50 billion one, which is equivalent to the combined revenue of Mac and iPad.
